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How to Create Your Distillery Business Plan
Like many of you, I’m a Moonshine University alum and proud Stave & Thief Society Executive Bourbon Steward – meaning my thirst for knowledge runs deep. As you’re probably aware, it takes more...
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The Best Advice For New Distillers
Sienna, distiller at Widow Jane. The best advice I ever received was from the man who trained me to make wine. To this day, it’s something I always share when I speak to new distillers. “Don’t just...
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3 Surprising Things You Didn’t Know About Mead
Mead is on the rise, thanks to the craft beer and distilling movements, as well as persistent references in popular culture. And while it’s true there are still 10 times more breweries in the US than...
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Choosing the Right Mill for Your Craft Distillery
So, you want to start distilling with freshly milled grain. Maybe you’re tired of paying top dollar for the pre-milled stuff from the malt distributor, and you’re ready to invest in the quality,...
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Ice Or Neat – Is There a Right Way to Drink Whiskey?
You’ve chosen your whiskey, but now you’re faced with a choice of adding ice or enjoying it “neat.” There are many schools of thought on this question, but we’re going to examine what to factor into...
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Four Ways to Make Your Spirits Packaging More Sustainable
The craft spirits movement was born in part out of the need for authentic self-expression – sometimes recalling the past, but always creating new, one-of-a-kind quality alcoholic elixirs and...
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Spirits Trends 2020
At Moonshine University, it’s our job to stay abreast of trends in the distilling industry. Thanks to our expert, international faculty, which hail from every facet of the beverage industry, we’re...
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What Spirits Producers Can Learn From the Bottled Water Industry
In 1975, the easiest and most obvious place to get drinking water was from the nearest faucet. If you were on a conference call at the office, jogging in the park, or simply enjoying dinner with your...
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RTD Spirits Cocktails: Not So Easy to Get Approved!
Canned spirits cocktails are one of the biggest trends at TTB in recent years. Even though the explosion of hard seltzers probably gets more attention, TTB approved more than 370 ready-to-drink (RTD)...
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The Importance of Common Scents
Our inaugural action of life is to draw air into our lungs. Our last – to release it, to free it from further obligation. Our breath is a rhythm of couplets. And at our birth and our death, where we...
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